Land of the Free

Poster Design | Student Work

This social awareness poster alludes to the conflicting notion of what America seems to be and what it actually is. This poster has several interpretations; one of which speaks to the idea that in America, if one works hard, one can be successful. But in reality, people get judged according to their skin tone, nationality, or beliefs making it difficult to succeed in a society filled with prejudice. People have a preconceived notion of who you are as a person based on physical characteristics, and you find yourself being forced into a mold of how you are expected to behave due to your origins.

Inspired by Luba Lukova's social justice posters.

Land of the Free

Poster Design | Student Work

This social awareness poster alludes to the conflicting notion of what America seems to be and what it actually is. This poster has several interpretations; one of which speaks to the idea that in America, if one works hard, one can be successful. But in reality, people get judged according to their skin tone, nationality, or believes making it extremely difficult to succeed in a society filled with stereotypes. People have a preconceived notion of who you are as a person based on physical characteristics, and you find yourself being forced into a mold of how you are expected to behave due to your origins.

Inspired by the Luba Lukova social justice posters.

Overview

Typography Icon

Typography

No typography in this project: a picture is worth a thousand words.

Target Audience Icon

Target Audience

People walking by the poster.

Objective Icon

Objectives

Create awareness of a social issue through the use of poster design.

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Software Used

Adobe Photoshop and Wacom Tablet.

Process Work